The Hidden Truth About "VIP" Tickets & How to Find True Exclusivity
At Morey's Tours, we specialise in curating authentic VIP experiences that deliver genuine exclusivity and premium service. Here's our insider guide to distinguishing real VIP access from marketing gimmicks.
For event lovers, the allure of VIP tickets is undeniable. Whether it's a sold-out concert, a high-stakes sports match, or a world-class festival, the promise of premium perks, better views, and an upgraded experience makes VIP tickets highly desirable.
But here's the problem—not all VIP tickets are truly "VIP."
Too often, attendees pay a premium for so-called VIP packages only to find themselves stuck in long lines, crowded sections, and with perks that barely justify the cost. The reality is, many event organisers label standard perks as VIP to increase revenue without truly delivering an exclusive experience.
So, how do you separate real VIP access from overpriced marketing gimmicks? Let's break down the red flags to watch for, what makes an event experience truly VIP, and how to secure access that's actually worth your money.
The Red Flags of Fake VIP Experiences
Many event organisers throw around the term VIP without actually delivering on the promise of exclusivity. Here are the biggest warning signs that a so-called VIP ticket might not be worth the price.
Priority Entry That Still Means Waiting
One of the most common VIP perks advertised is "priority entry" or "express lanes." In theory, this means you'll skip the long general admission lines and breeze right into the venue.
In reality? Many events lump VIP ticket holders into a separate but still overcrowded entry line, meaning you're still waiting—just in a different queue. Unless you're getting truly expedited, separate access, this perk is often just clever marketing.
VIP Sections That Offer Minimal Upgrades
Have you ever paid for a VIP ticket only to end up in a slightly elevated seating area that's just a few rows better than general admission?
True VIP experiences should include:
✓ Exclusive lounges or hospitality suites
✓ Comfortable, private seating away from the crowds
✓ Direct, unobstructed views of the stage, field, or track
If your VIP section is just a fancy name for a slightly better seat, you're not getting the full VIP treatment.
Overpriced Bundles vs. Genuine Exclusivity
Some VIP packages claim to offer "exclusive perks"—but when you break it down, they're just bundling items you could have bought separately at a lower price.
For example, many VIP concert tickets come with:
✗ A laminate pass (which doesn't actually grant any extra access)
✗ A merch bundle (which you could purchase for less at the event shop)
✗ A photo opportunity backdrop (but not with the artist)
A real VIP experience should provide something you can't access anywhere else.
"Premium" Food & Drinks That Don't Deliver
Many VIP tickets advertise "exclusive access" to premium food and beverages. But in reality, this often means:
✗ A separate bar that still has long lines
✗ Standard event food with a slightly elevated menu
✗ No included food or drinks—just access to buy more expensive options
A true VIP hospitality experience should include:
✓ Private dining areas or hosted lounges (like the Medallion Club at the MCG & Marvel Stadium)
✓ Complimentary premium drinks and catering
✓ Personalised service without waiting in lines
If a VIP ticket only gives you access to a "special" bar, but you're still paying premium prices and waiting in line, it's not a true upgrade.
What Actually Makes an Event VIP-Worthy?
If you're paying for a true VIP experience, you should expect:
1. Exclusive, Private Access
Real VIP treatment means avoiding the crowds altogether. Look for experiences that offer:
✓ Backstage access or meet-and-greets
✓ Private entrances with zero wait time
✓ Behind-the-scenes tours of the venue or event
If an event claims to be VIP but doesn't offer true exclusivity, it's likely just a premium-priced standard ticket.
2. The Best Seats in the House
Whether it's a concert, sporting event, or festival, VIP access should give you front-row, elevated, or private seating that provides an unmatched view.
Examples of true VIP seating experiences:
✓ Pit lane hospitality at an F1 Grand Prix with direct views of the track
✓ Luxury suites at an AFL Grand Final with catering and private service
✓ Side-stage or front-row seating at major concerts like Taylor Swift's Eras Tour
If a VIP ticket doesn't offer a clearly superior viewing experience, it's not worth it.
3. High-End Hospitality & Comfort
A true VIP experience should feel effortless and indulgent. This means:
✓ Personalised service—not just a shorter line
✓ Luxury lounges with exclusive food & drinks
✓ Private transport options to and from the venue
The best VIP events go beyond just seating upgrades and offer a full hospitality experience that makes the entire event more enjoyable.
"Morey, I just want to thank you for the last 5 days; it was the most enjoyable and entertaining trip I have been on. The way you organised the whole trip from start to finish - accommodation, options from LIV Golf, horse racing, wine tours ...it was exceptional. Will definitely be doing it again and letting my group of friends know my great experience," — 2025 Morey’s Tours LIV Golf weekend VIP guest
How to Secure a True VIP Experience
Now that you know what makes an event truly VIP, how do you secure the best, most exclusive experiences?
1. Work with a VIP Event Specialist
Many of the best experiences aren't available to the general public. Instead of booking directly through mass ticketing platforms, work with a luxury event planner who has direct access to:
✓ Private suites & exclusive ticket releases
✓ Luxury accommodations & transport options
✓ Personalised event upgrades not available online
2. Book Early for High-Demand Events
VIP packages for top-tier events sell out fast. If you're looking for premium seats at an AFL Grand Final, Formula 1 race, or a major concert, planning months in advance is the best way to secure:
✓ Early-bird pricing on VIP hospitality packages
✓ Priority seating before public sales open
✓ The most exclusive add-ons, like meet-and-greets
3. Avoid Mass-Market "VIP" Packages
If a VIP ticket is heavily marketed on mass ticketing sites, chances are it's not that exclusive. Look for:
✓ Small-group or private VIP experiences
✓ Direct VIP access through industry partners
✓ Verified testimonials from past VIP guests
Final Thoughts: Only Settle for True Exclusivity
VIP should mean more than just a label—it should be an elevated, unforgettable experience. Before you invest in a VIP ticket, make sure it offers true access, premium comfort, and exclusive perks that go beyond a basic upgrade.
If you’re looking for a truly effortless VIP experience, Morey’s Tours specialises in curating unparalleled, luxury event experiences that let you enjoy world-class events with zero stress and maximum exclusivity.
Want to secure VIP access to your next bucket-list event? Contact us today!
📧 Email: travel@moreystours.com.au
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